Thanks to a now-viral chocolate bar stuffed with dreamy pistachio cream and crispy pastry, there’s a full-blown pistachio shortage happening across the globe. Prices are up, stocks are low, and nut lovers are most definitely feeling the crunch. Today's top videos STORY CONTINUES BELOW The now-famous Dubai chocolate was created by Emirati chocolatier FIX back in 2021. It quietly existed for a while, until a TikTok video posted in late 2023 blew it up, with over 120 million views. Ever since, pistachio-packed chocolate has been everywhere. Some people have begun MacGyvering their own version of the pistachio/kadayif concoction, including Sugar Plum Sweetery in Wexford — but even those will set you back a tenner, with waiting times before they’re even delivered clocking in at around 20 days. A number of other shops and chocolatiers have also begun selling their own version of the chocolate, including Graine Mullins, whose Grá company have released a Dubai Dream easter egg. However, that’ll set you back €55. Lidl also launched their own Dubai-style chocolate last month, also priced at just €4.99 a bar. Lidl have released a dupe of the viral Dubai chocolate. Pic: Lidl The trend has become so popular that some retailers are now putting their own spin on it. Aldi’s new Dubai chocolate-style ice cream blends chocolate and pistachio for a creamy twist on the viral treat. Pic: Aldi However, the internet’s sweet tooth is now causing real-world supply issues. ‘The pistachio world is basically tapped out,’ one trader told the Financial Times. The shortage has only gotten worse thanks to a smaller-than-usual pistachio harvest in the US, the world’s leading exporter. Pic: Omer Taha Cetin/Anadolu via Getty Images At the same time, Iran – coming in as the second-largest producer – ramped up exports by 40% in just the six months leading up to March 2025, compared to what it shipped over the entire previous year. The sudden spike in demand has left chocolate makers around the world scrambling to keep up. Even big names like Lindt, who’ve rolled out their own pistachio-filled creations, are struggling to meet the hype. In fact, some stores have reportedly started rationing how many bars each customer can buy, at least until pistachio supplies start to stabilise or the trend dies down.