Our free email updates are the best way to get headlines direct to your inbox Our free email updates are the best way to get headlines direct to your inbox Good Morning Britain fans shared a collective response as Richard Madeley sampled roasted and minced cricket live on air. The 68 year old presenter, alongside Ranvir Singh, delivered the day's top stories to viewers nationwide during Thursday's episode of the ITV show. Among the news was the claim by campaigners that insect-based snacks could be the "food of the future". Advocates argue insects like crickets and ants are rich in protein and micronutrients, making them a viable component of a balanced, nutritious diet. Attendees at a conference at Nottingham University today will hear about the sustainability and health benefits of these critters. Before sampling the crickets, Richard compared them to prawns. "My thinking on this is that if we didn't eat prawns as a dish and suddenly someone said try eating prawns, most people would go, 'Why would you want to eat that?'" The host didn't hesitate to pop the cricket into his mouth, describing its unexpectedly agreeable flavour. "The flavour is quite light, they're sort of hollow," he told viewers. "I'd say it tastes a little bit like a very mildly flavoured nut." Richard assured there was "nothing revolting" about the snack, adding: "There's no back taste, nothing that makes you want to heave, in fact, I'd like a bit of salt on that," reports the Express. He then issued a cautionary note to viewers: "If you have a shellfish allergy then you shouldn't eat this stuff because organically there are similarities. " He promptly sampled minced crickets and was quick to announce: "That is delicious." Yet, the newsreader's adventurous palate didn't sit well with all viewers. One expressed their disgust on Twitter with a concise "Disgusting," accompanied by a vomiting emoji. Another viewer explained their decision to turn off the telly, tweeting: "This kind of c**p is the reason I no longer watch TV. Every now and again videos like this on twitter remind me that the brainwashed are still getting brainwashed. Switch the propaganda machines off for good." Echoing the sentiment, another user added: "Sorry Rich! You're on your own there son!" with a nauseated face emoji to highlight their feelings. A different viewer emphatically stated: "I'm not eating bugs. I don't give a s**t how many ppl push it. It's not happening." However, not everyone disagreed with Richard. A user shared their own insect-eating experience: "When visiting Cambodia a few years ago I tried a curry that had fire ants in it. It was delicious. And not obvious at all that it contained ants – they looked like pepper."