Tariff Hikes Cast Shadow Over Christmas Cheer as Chinese Producers Brace for Impact

In an unsettling turn of events, Chinese manufacturers of plastic Christmas trees and various holiday items are bracing for a difficult festive season, as they report that they have yet to receive any orders from their U.S. clients. This alarming situation, highlighted by a recent report from the news agency Reuters, is largely attributed to the significant increase in U.S. import tariffs. This year alone, U.S. President Donald Trump has escalated tariffs on Chinese goods by a staggering 104%, creating a ripple effect felt deep within the manufacturing sector in China.
Manufacturers throughout China are expressing profound concerns as international clients are currently lowering, pausing, or even outright canceling their orders. Qun Ying, who manages a Christmas tree factory in Jinhua, located in eastern China, shared the distressing uncertainty he faces. By mid-April all the orders are normally finalized, Qun explained. But right now, it's hard to know if any orders are coming. Maybe American customers wont buy anything this year.
This sentiment of trepidation is echoed across the festive supply chain. Jessica Guo, also based in Jinhua, revealed that one of her major American buyers has recently put a hold on a significant order worth 3 million yuan (about $408,191), even after investing 400,000 yuan in materials. I expect that order will soon be canceled, she lamented. My peers and I rely on U.S. orders to survive. This will inevitably affect a lot of people. No one can escape. Guo further pointed out that domestic demand for Christmas decorations in China is minimal, stating, Losing the U.S. market will definitely impact many peoples jobs.
Her factory, which spans 10,800 square meters, typically employs around 140 individuals, with that number swelling to 200 during the peak summer months. However, Guo does not anticipate hiring additional staff this year, a stark contrast to previous seasons. It is important to note that U.S. retailers source approximately 87% of their Christmas decorations from China, translating to an annual value of around $4 billion. Consequently, Chinese factories depend heavily on the U.S. market, selling about half of their stock to American consumers. This interdependence between the two nations is now facing a crucial test amid the ongoing trade war.
The introduction of tariffs on other countries, such as Cambodia, which accounts for a mere 5.5% of America's Christmas decorations, raises troubling questions about the availability and affordability of holiday items for American shoppers. If Americans want new Christmas decorations this year, they will have to pay a lot more for them if they can find them on the shelves at all, warned one exporter in an interview with Reuters.
In the Chinese city of Shaoxing, factory owner Liu Song is attempting to adjust his business strategy in response to the downturn in U.S. orders. We are worried that U.S. orders will come down, he admitted. But we will definitely win this trade war. Song is now pivoting his focus towards markets in Russia, Europe, and Southeast Asia, which already account for 75% of his products.
Economists foresee that the trade war could potentially shave off 12 percentage points from Chinas economic growth this year. As Chinese exporters lose orders from the U.S., it is likely they will be forced to slash prices in a bid to remain competitive in other markets. This move, while necessary, threatens to squeeze already thin profit margins and jeopardizes jobs within China.
Jami Warner, head of the American Christmas Tree Association, offers a sobering assessment of the situation. She asserts that the U.S. currently lacks the labor force, manufacturing capabilities, and technological expertise necessary to produce these festive items domestically. They certainly can't be made in the United States, she stated emphatically. There's no manufacturing, the technology isn't here, the labor market isn't here. Warner anticipates that price hikes are unavoidable and warns that the entire sector has become collateral damage in a broader geopolitical struggle. What our members make and sell are not strategic products, she added. Were not threatening. Were a happy, joyful business. Wed like to stay in that joyful business.